Our characters can be customized into hundreds of different shades of color. Represent diversity effectively, without having to cast actors of a specific race or background. Animation, with its ability to slide scales and bend the laws of nature, provides the flexibility to really bring product benefits to life. Imagine starting on a closeup of a tree, then zooming out to show the entire forest, then blasting up into the sky for the BIG top view. Animated video makes it simple to put it all in perspective.